The real estate business is largely local in nature, which explains why independent, locally branded real estate firms like Crye-Leike continue to dominate many markets. The entity that connects all of these top brands is Leading Real Estate Companies of the World® (LeadingRE), whose affiliate companies (nearly 700 firms with 5,500 offices and 170,000 sales associates in 38 countries worldwide) sell over $370 billion annually in the U.S., more than any national franchise brand. They are also the top companies in terms of sales or volume in 44% of the top 88 markets.
Independent companies like Crye-Leike Executive Realty are able to deploy dollars to develop local programs, reach local target audiences, and build resources that directly benefit their associates. Because independents are not controlled by corporate offices thousands of miles away, they are able to adjust expenditures and programs more quickly and strategically as the market changes.
LeadingRE firms have strong local reputations and many are long-established companies in the community. In fact, one of the oldest residential firms in the country is a LeadingRE affiliate, and a high percentage of our member companies have been in business for over 25 years. These strong ties to the community, consistent and reliable performance over time, and accountability that comes from having the owner's name on the door are all factors that inspire the consumer's trust.
Leading Real Estate Companies of the World® recruits only the best of the best among locally and regionally-branded firms—because each firm's local brand and performance reflect upon other affiliates nationally and globally. Membership is a privilege which can be terminated by either party at any time, unlike national franchises with 10 to 30 year contracts. This means that the LeadingRE network must provide a strong value proposition year in and year out, and it means that its members must maintain high performance standards in order to retain membership.
Through an ongoing national publicity program, Leading Real Estate Companies of the World® has garnered major media coverage for the network and its members alike. Meanwhile, consumer advertising for Luxury Portfolio Fine Property Collection®—Leading RE 's luxury property component, provides exposure in such publications as the Wall Street Journal, Town and Country, and Robb Report, among others, further validating and enhancing the member's brand by associating it with LeadingRE and Luxury Portfolio. When members incorporate the LeadingRE supporting brand in their local advertising, they derive tremendous synergy and quality-by-association with these premier companies across the country and the world.
Our affiliation with this prestigious network represents the best pedigree in real estate, providing our office with the credibility and connections to take your business to new heights. Here are some important facts and figures you can use to increase listings, sales, and referrals.
Size, Scope & Leadership
Listings, Luxury Market & Global Business
Referral Introductions & Additional Income
Corporate Referrals & Residual Income from National Accounts
Online Leads & Listings from Internet Searches
Additional Competitive-Edge Products & Networking
If you would like more information on joining our team, contact us to submit a request form for additional information.